About

Hi there! I’m Janell, a lifelong lover of powerful words and supporter of the go-getters.

I'm also a southern, boy mama of three.
Enneagram 1. Recovering perfectionist.
And lover of ranch-dipped french fries. 

ONCE UPON A TIME

I was in the corporate world, climbing the administrative ladder while moonlighting as a writer. Then I decided to make my move...

I hung up my manager hat and took on my first entrepreneur clients with the goal of helping them find their voices and increase their sales.

I get so much joy out of working with brilliant-minded business owners as we fine-tune their message and create copy and content that connects with their target audiences.

The end result?
Increase in sales, exposure, followers - all the good things: up, up, and away!

As a true-blue helper and fixer, I have found so much fulfillment teaming up with entrepreneurs as we craft the perfect words for their website, blogs and emails. 

MY REALLY OFFICIAL BIO, the TL:DR VERSION

Janell is the founder of Janell McCoy LLC. She's a copywriter and brand consultant obsessed with the power of words and all things pretty. Her goal is to help entrepreneurs increase their sales by creating resonating copy and content that's consistent across all platforms.

SUPER FUN
FACTS

NOW FOR THE IMPORTANT STUFF

01

My house consists of one large man, three small boys, a mini dog, and myself. It's a zoo and I love it.

02

I live in Southern Alabama which is probably not at all what you imagine. Think more white beaches and less banjos.

03

I have never watched an episode of the Kardashians or any Real Housewives of XYZ. Save the drama for your mama. 

04

I still wear skinny jeans and side part my hair and use the cry-laugh emoji. Suck it, Gen Z. 

Your at-a-glance guide to where I stand on all the truly important things.

THE QUIZ

Favorite indulgence

Ranch-dipped French Fries

celeb i'd love to meet

Joanna Gaines (we're destined to be BFF)

Guilty pleasure

HGTV non-stop

alternate universe job:

A lawyer - I can debate with the best of 'em!

favorite place i've been:

Harvest Caye, Belize. Private cabana on a private island.

drink of choice

Bottomless Mimosas

can't live without

Dry Shampoo

usually craving

Something Sweet

beach vs mountains

The mountains are calling, and I must go.

favorite show to binge

Friends. Classic.

Get On the List

I know that you have a bajillion emails hitting your inbox daily. Don't worry - I'm not adding to the chaos! I only send emails when I have something important or helpful to share. 

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