Build the Brand.
Become the Woman.
You don’t need a million followers or a perfect plan —
just the clarity to show up as who you really are.
Start with this faith-led guide to align your calling with your brand.
Brand
New
Blueprint
Hi! I’m Janell —
founder of Brand New Woman, brand mentor, writer, and believer in big callings with quiet beginnings.
I created this space for the woman who knows she’s called to more — but doesn’t want to lose herself trying to chase it. I’m here to help you find your voice, refine your offers, and step into the brand (and the woman) you were built to be.
Download the Brand New Blueprint.
What if your brand could reflect who you really are — and what you’re truly called to do?
You weren’t made to blend in with trends or burn out chasing formulas.
You were made to build — with intention, with clarity, and with God at the center.
Here’s the good news:
You don’t need a million followers.
You don’t need a perfect plan.
You just need the courage to begin with what’s in your hands
— and the right guidance to bring it to life.
At Brand New Woman, I help you:
Align your message with your mission
Build a brand that reflects your God-given identity.
This isn’t about becoming someone else.
It’s about uncovering who YOU were always meant to be.
The Story That Converts
Write faith-led content that connects and converts.
This digital workbook will help you shape your story, structure your messaging, and share your brand in a way that feels natural and true — not performative.
Perfect For:
> Content Creators
> Coaches
> Service Providers
> Entrepreneurs who want to lead with connection!
Brand Belief Audit
Uncover what’s working, what’s not, and what’s missing.
This 1:1 audit is like the perfect blend of a coffee chat and messaging strategy. You'll get a clear, personalized plan for your brand’s voice, content, and direction.
Perfect For Anyone Feeling:
> Unclear
> Stuck
> Scattered
> Unconfident
Start where you are.
Build what you’re called to.
Whether you’re just discovering your voice or refining an established brand, there’s a place for you here.
Each offer is created to help you build with purpose, tell your story with confidence, and honor the calling on your life — without burning out or selling out.
Learn More Here!
More Info Here
Coming Soon!
Built For This Blueprint
A 6-week mentorship experience to help you build a soul-aligned brand from the inside out.
You’ll walk away with a clear message, aligned offers, and a brand rooted in calling — not comparison.
Perfect for: Women ready to step FULLY into their God-given business with strategy and support.
Join the Waitlist!
Faith-led brand mentor.
Writer. Encourager.
Mama of three.
Purpose chaser.
I’m Janell — a storyteller, strategist, and founder of Brand New Woman. I help women clarify their voice, simplify their message, and build brands that reflect their God-given identity. Whether you’re just getting started or stepping into something new, I’m here to help you move forward with clarity, purpose, and peace.
Let’s build what you were called to create — together.
Join the
Brand New Letters
I send weekly letters to women who are ready to build brands that reflect their faith, purpose, and personality — not just what’s trending.
Inside, you’ll find encouragement,
storytelling prompts, strategy tips, and the occasional reminder that God’s timing is never late (even if your content calendar is).
This is more than a newsletter.
It’s your reminder that you were built for this.
